Strategic Marketing + Project Management
Do you know…
….your market, your tribe, your ideal customer? I mean do you REALLY know them? Do you know their wants, their needs, their fears? Do you know what makes them tick, what makes them buy and what makes them keep coming back for more?
>> Do you have a strategy in place to communicate and best serve your current customers, to attract new fans, clients or customers, to sell more and to make more moula or are you sitting back, moping about the economy and hoping for the best?
>> Does your brand represent your values and your business status or are you completely unsure what your brand represents or even what your brand is?
>> Are you attracting a deluge of quality of leads into your business or does your sales funnel look more like a trickle?
>> Do you know you need to up your marketing game but, frankly, find the whole task incredibly daunting?
>> Do you even know where to start when it comes to creating and implementing a killer marketing strategy that actually works?
>> Do you love, live, eat and breathe your business but know that it has so much more potential? Do you have the skills, time, resources and expertise to market it?
If any, or indeed, all of these questions have hit a nerve, I can help.
Whether you’re a start-up, a scale-up, an established business or looking to branch into an entirely new market, I can help you and your business.
I work with companies of all sizes who have a true entrepreneurial vision and who are experts at, and truly believe in what they do.
All of my work starts with a conversation with you, the decision maker so that we can best articulate your needs and expectations.
You may need a strategic marketing blueprint, you may need an in-depth and interactive workshop to better understand your business and your customers, you may need a seemingly insurmountable marketing project planned, managed and executed.
Whatever it is, book a complimentary phone consult today and we can go from there!
What I Do
Marketing has evolved – it is no longer enough to simply align the traditional “4 P’s” – Price, Product, Promotion and Place. It is no longer possible to simply expect sales.
Our businesses need to stand out from the crowd, we have to know, own and communicate their point of difference and we have to meet our market on their terms.
Marketing without strategy is simply activity without purpose and who has time for that?
Once you have a Strategic Plan, a road map, if you will, do you have the time, staff, contacts, resources and knowledge to make that plan a reality?
I have found the execution and implementation phase to be the single biggest point of stress of almost all of the companies with whom I’ve consulted.
Fortunately, I’ve also identified how I can alleviate that stress.
Brand and communications strategy are the ultimate reflection of your business, your why, your purpose and your values.
People will remember how you’ve made them feel long after they forget what it was you did for them.
To stand out, to be memorable, to be front of mind, we need to understand our market and most importantly, we need to connect to our market.
Absolutely heads and shoulders above any other marketing adviser/strategist/consultant we’ve ever worked with. Thanks so much, Fleur, you are amazing!!
Fleur has a raft of innovative and energetic content and ideas to help small businesses succeed, and her contribution to the getting the knowledge-bank for wholesalers and retailers started, was invaluable.
I also found her great fun and uplifting to work with.
Fleur is an absolute ray of sunshine, and a real delight to work with.
Her professionalism and expertise are inspiring, her approach is warm, and her Marketing knowledge is comprehensive across all fascets of a business.